Sustainability is more than a buzzword. For businesses, it can be a differentiator. But what does this look like? My newsletter covers stories of companies succeeding because of their commitment to sustainability, and it can help you learn clear ways to implement similar practices in your own business.
5 Sustainability Predictions for 2025
5 Sustainability Predictions for 2025Let's face it: 2024 was rough on many fronts for sustainability professionals and advocates. But progress isn't a straight line forward. Babies have sleep regressions. The S&P 500 is up around 25% in 2024 but had a downturn of around -8.5% in August. Championship teams often go through mid-season slumps. And while I don't think 2025 will be perfect, I do think the private sector will step up...not necessarily from the goodness of their hearts always, but because it often makes good financial sense to act more sustainably, especially as consumers get some relief from lower interest rates and inflation. With that in mind, here are five sustainability predictions business leaders should be aware of, according to a wide range of sustainability experts:
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Jake Safane — Carbon Neutral Copy
Sustainability is more than a buzzword. For businesses, it can be a differentiator. But what does this look like? My newsletter covers stories of companies succeeding because of their commitment to sustainability, and it can help you learn clear ways to implement similar practices in your own business.
Content from Expo West, GreenBiz 25, and more! I'd apologize for the gap from my last newsletter to this, but given that everyone's so busy, maybe less is more. That said, I haven't been twiddling my thumbs but rather getting more into the mix at live events, like Expo West (a natural foods/CPG products show) and GreenBiz 25 (a major corporate sustainability conference). What I've been hearing and seeing is some pessimism and pullbacks on talking about sustainability, but I don't think the...
Escaping the sustainability trough of disillusionment Progress isn't a straight line forward, and right now, the sustainability movement is in a bit of a rough patch. For instance, nearly half of the companies that report on emissions targets through CDP are falling short of their goals, according to Bain. At the same time, many CEOs are dialing back on sustainability priorities, shifting focus to issues like inflation or emerging technologies like AI. As Bain notes, we're in the "trough of...
Imagining a better future No matter what your political beliefs are, it's hard not to assume that the president-elect Trump's victory last week was a blow to sustainability efforts. His return to power, combined with a lackluster COP29 currently taking place, makes it easy to feel cynical about the fight against climate change. Yet even though a Trump administration will likely be more hospitable to the fossil fuel industry, and regulatory agencies like the EPA will lose some of their bite,...